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A stand-up pouch of fitppl Optimal Plant Protein in Vanilla flavor, shown on a clean white background with a soft shadow.
A hand holding a glass jar filled with a light beige protein powder, shown beside a Nutrition Facts label on a warm beige background. The label includes a Non-GMO Project Verified badge, a USDA Organic badge, a Certified Gluten Free badge, and a B Corporation logo.
A stand-up pouch of fit ppl Optimal Plant Protein in Vanilla flavor, displayed next to promotional text on a light background.
Promotional graphic for a protein powder drink. A man in a black tank top drinks from a clear shaker bottle containing a beige-brown powder.
An infographic with the headline 'Fits the way you use protein' showing three usage scenarios: Shake (a woman drinking protein water or milk), Blend (a purple smoothie in a glass), and Bake (a stack of pancakes topped with berries). Below each panel is text describing serving sizes and ingredients.
Optimal Plant Protein
4.9
Rated 4.9 out of 5 stars
87 Reviews

26g of organic plant protein with 5.7g naturally occurring BCAAs.

1 Bag

(30 Servings)

$1.98

/serving

Most popular

2 Bags

(60 Servings)

$1.98

/serving

3 Bags

(90 Servings)

$1.98

/serving

Purchase Type

Subscribe & Save 15%

1-month supply delivered every 1 month

Free reusable container

Free 3-5 day shipping

Pause, Skip or Cancel anytime

Fast shipping

One-time purchase

$69.99

No stevia. No gums. No sugar.

Organic, Non-GMO Project Verified & Certified Gluten-Free

Money back, anytime.

26g Organic Plant Protein
Zero Shady Ingredients

Designed to rival the amino acid profile of whey.

5.7g BCAAs

2.5g Leucine

Leucine plays a central role in initiating muscle protein synthesis. Isoleucine and valine work alongside it to support muscle repair and recovery after training.

Verified standards

USDA Organic, Non-GMO Project Verified, and Certified Gluten-Free. Independent certifications that confirm sourcing, formulation, and production standards.

Nothing shady

inside

No soy

No stevia
No gums

No erythritol

No emulsifiers

What's inside

Organic pea protein:

Naturally rich in leucine, a key amino acid involved in muscle protein synthesis.

Organic Brown

Rice protein:

Complements pea protein to create a complete plant-based amino acid profile.

Organic vanilla:

Organic vanilla for smooth flavor. No artificial flavors.

Organic Monk Fruit:

Provides light sweetness without added sugar or stevia.

Practical responsibility

We approach materials and responsibility deliberately. Our pouches reduce plastic compared to rigid tubs, and the scoop is made from plant fiber. Community cleanups are part of how we operate.

Plant fiber scoop

The scoop is made from biodegradable plant fiber instead of conventional plastic. A small material decision, built into the standard.

Community cleanups

Community cleanups have been part of our practice since 2015. A simple way to stay accountable beyond the product.

Person holding and opening eco-friendly packaging containing socks against a pegboard backdrop.

Circular business models

A significant portion of our impact comes from raw materials and manufacturing. To combat this, we're piloting new business models which help extend our products' life. This includes our re-commerce platform, Onward™, and our circularity program, Cyclon™. We're still in the early stages of this journey, but we're working on more ways to diversify our business model in the coming years.

Heavy Metal Testing

Customer Reviews

4.9
Rated 4.9 out of 5 stars
Based on 87 reviews
99%would recommend this product
Slide 1 selected
87 reviews
  • N
    Nancy
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    12 seconds ago
    I love this protein powder!

    I love this protein powder! It has clean ingredients and makes it easy for me to hit my protein intake for the day. I love it so much that I have two bags auto-shipped every month. One for me and one for my dad.

    My dad and I both appreciate the monk fruit sweetener, which is naturally derived and provides sweetness without the same impact on blood sugar as regular sugar.

    My favorite way to enjoy it is in a morning smoothie with frozen fruit, Greek yogurt, and almond milk. It blends well and is delicious! I highly recommend it to anyone looking for a clean, great-tasting plant protein powder that makes it easy to get more protein into your day.

  • MH
    Melinda H.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    4 months ago
    Love this product

    I've tried so many plant-based proteins over the year. This one has the best ingredients and I love that the bag and spoon are compostable. I've been using various fitppl products for at least 5 years now.

  • CC
    Christine C.
    Verified Buyer
    Rated 3 out of 5 stars
    4 months ago
    it's fine

    The taste is OK for me, but I cannot handle the grit. I do appreciate that they are using monkfruit to sweeten rather than stevia.

    fitppl
    3 months ago

    Hey Christine! Thanks for giving it a try. We don’t use any gums or emulsifiers so there will be some texture. Throw it in a blender and it’ll go away. We sent you a full refund 👊

  • AC
    Amy C.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    4 months ago
    Delicious

    I was skeptical that I would like the taste - plant base = chalky = yuck, but my health coach encouraged me to give it a try. I love the taste! It’s not chalky as long as you mix it well and it gives me a burst of energy. Love this stuff!

  • HK
    Heather K.
    Verified Buyer
    I recommend this product
    Rated 4 out of 5 stars
    6 months ago
    Love it.

    Great tasting and easy to mix. Wish the scoop was equal to one serving size. Takes about 3 flat scoops to make up one serving. Do love zero plastic scoop!

    fitppl
    5 months ago

    Hey Heather! Glad you’re enjoying it! So one heaping scoop is roughly a serving, but the scoops aren’t a perfect science right now. We are looking for ways to make measuring easier while still keeping the scoop plastic-free 🙌